Production Company | Fiction Pictures
Director | Sarah Hamilton
DP | Sean Stiegemeier
Fiction Pictures teamed up with the Volkswagen and NBC ad sales teams to create a promotional ‘Fashion Squad’ concept that would air on E! Entertainment during the Golden Globes Award ceremony. The objective was to cross-brand E!’s pre-show fashion coverage with Volkswagen’s new quality features and generate excitement for the Globes ceremony, showcasing E! television personality George Kotsiopoulos.